In the first quarter of 2019, Wix.com spent $55 million in marketing. Typically, the first quarter’s marketing spend is significantly higher than the rest of the year, as the first quarter is when the company acquires the most users and has the most visitors to its site, said Joe Pollaro, general manager of the U.S. for Wix.com, who added that the company spends across various channels online including search engines, social networks, streaming and branding activities. The company declined to break out exactly how it spends its dollars or share percentage allocations, citing competitive advantage. In 2018, Wix.com spent $74 million in marketing, up from 2017’s $70 million, according to Kantar.
Pay-per-click advertising is the easiest way to get traffic to a brand-new site. It has two advantages over waiting for the traffic to come to you organically. First, PPC ads show up on the search pages immediately, and second, PPC ads allow you to test different keywords, as well as headlines, prices and selling approaches. Not only do you get immediate traffic, but you can also use PPC ads to discover your best, highest-converting keywords. Then you can distribute the keywords throughout your site in your copy and code, which will help your rankings in the organic search results.
I have just started WA and to anybody who is considering this, it has ABSOLUTELY EVERYTHING that you need to succeed in affiliate marketing, but it comes with a catch….there is a ton you have to learn. 50 lessons in all. Think of this as going to school to learn a trade. From what I hear on the WA chat, you might make a full time living at it in one, two years or never. The advantage is that it’s a dirt cheap career. But no short cuts here. You gotta work at it, part time, full time, off and on like a lot of people, but everything you need is there. It’s all up to you. The only limitation, the only unknown factor IS YOU.
Wealthy Affiliate is built specifically for beginners, which means that it will guide you through selecting a niche and building an online business from scratch. The training is well structured so you won’t feel stuck or overwhelmed. You don’t have to worry a bit about not having a niche or any experience, because the course will guide you through it.
These pay-per-click ads appear on your blog. Every time somebody clicks on an ad (which is supposed to be about a subject related to your niche), you make a few cents or more. Small amounts each time, but it adds up. This is extremely hands-off. You just need to get a code from Google, place it on your website - and the ads will automatically appear on your blog. Google will only show ads that are relevant to your blog so it's a good experience for your visitors and maximizes the number of clicks you get, meaning more income.
Path #1: To build an authority site in a specific niche. Basically, you are building an entire online business from scratch, so you’ll learn a lot about Internet Marketing, and why people will take action on the products you promote. However, this path is long and tough, and a lot of people quit because they didn’t see the results that they want, even though they have put in a lot of effort for months. If you choose this path, you will not expect to see any results in the first 3 – 6 months, and you have to put in a lot of effort to it. The financial risk is not that much, but the time and effort will be wasted if you give up.
Often times Affiliate Marketing is Over-Hyped: You’ll see a lot of testimonials promising spectacular results with affiliate marketing, such as “person X made $60,000 in just 30 days as a brand new affiliate” & there’s many similar messaging like this that unfortunately give affiliate marketing the wrong perception, that its some sort of get rich quick scheme, which it is far from. This kind of insanely fast results most likely came from a successful Facebook ad or other successful paid aid. Sometimes due to multitude of factors an ad can just take off and generate high revenues for short period & then burn out. The difficulty is being able to sustain those kind of numbers consistently. FB for one doesn’t like most affilaite offers to be promoted, so eventually your FB ad account will get banned or your ad will burn through its audience and stop working. I know this because I’ve been there done that. Those massive pay days are fun but the real challenge is can you sustain it?
So actually, the reason I personally signed up for Wealthy Affiliate is likely much different than the reason YOU want to sign up. Chances are, you want to learn about how to make money online legitimately, learn how to build a website, how to blog, and more importantly, how to earn money from that blog. I wasn’t looking for that. I already knew how to do all that stuff. Instead, I signed up as a way to vet the training, tools, and resources provided by Wealthy Affiliate because I wanted to see if it was something I could promote on this very website you’re reading.
I would also like to see a forum built into the platform. Wealthy Affiliate has a unique way of building a community and I understand why they shy away from a standard forum type of format. Instead, they want to promote live chat sessions, blog posts, private messaging, and public questions where people can comment below. This type of setup is pretty cool at times, but I also do enjoy forums where I can just browse by topic.
The biggest issue I’ve had with previous training programs and marketing communities is how outdated they get. With a Wealthy Affiliate Premium membership, you don’t need to worry about that. New trainings are added daily including live weekly video training sessions. You can also search and browse past trainings they’ve created over the years. With a premium membership, you also get unlimited access to community features which is one of my favorite aspects of Wealthy Affiliate. I spend hours per day simply chatting and messaging people who clicked on my Wealthy Affiliate affiliate link. When they use my link to sign up, I get notified, and the personal one-on-one coaching can begin. No other platform has offered this option before.
I appreciate your input on Wealthy Affiliate. I am considering joining but I have a few questions. One, what if I already have domain names and hosting? It seems part of the monthly fee provides hosting so will my fee be reduced? Also, I’m coming from AWOL Academy. I purchased AWOL’s first program to get started and learned a lot but I have been turned off by the very strong sales pitch they use to get you to pay $10,000 to be an elite member. Can you provide a comparison of the value of the educational content between AWOL and WA?
Hi Jack! Just wondering if you can advise abit about the process about the course. While I understand there is alot of online process, technique and marketing that goes into an online business, my biggest issue is I just have no clue on what to run! I don’tk now my niche? I love investing – shares, equities, everything, but I am by far not a guru that I can setup a coaching style online business like those ‘rich dudes’ you see selling training courses online whiel worknig on their laptop in bali.
On the wide spectrum of website building solutions, Wix lives on the website builder end that is all-inclusive. You build your site on their software with their tools. Your website lives on their servers. You can only access your site via the Wix admin panel. It’s in contrast to solutions where you buy, install, and manage all the “pieces” of your website separately.
Want to know a little secret about this site? When I first started this site, I only planned on monetizing by selling my OWN affiliate marketer training course. About halfway through creating my course, I realized that I would never be able to provide the type of quality product I intended. Even if I could, it would become outdated so fast that in just a couple years, I wouldn’t be able to sell it anymore.
Jack I am about to join WA as a PM. If I join now I will pay $19 for the first month. And for the rest of the month $47? How is it that you also mention it is $359/year? That is $29.92 / month. Please explain to me a bit even if you feel my question a bit stupid:) Shal I pay first the $19 for the first month or pay $359 for one full year? I would prefer to pay the full amount for a year.
and you didnt mention morocco among the countries not able to join the strater plan from , i just wanted to have access the course level one before geting to course level two wish still interest me to go further in my long term journey , but i just want that first insight before jumping into the premium plan , i will really appreciate if you can help me on this , thanks in advance
It is possible but it will be difficult. To be honest, nothing is guaranteed and it really depend on each individual. There are people who join as Premium but did not make any money and there are people who join the starter membership and started to make money. With Starter Membership, especially for beginners, you will have limited knowledge and you will be stuck at one point and do not know where or how to move on, furthermore, you will not have the support system where you can ask for help when you need it. If a Starter Member were to make money, I would assume that the person has already some knowledge on Online Marketing.