However, if you want anything that they don’t have – adding any additional code to the site is difficult. There are advanced marketing features like Schema for events, music, business info and reviews that they are adding at some point – but have not yet. Adding pixels, retargeting tools, custom share buttons, custom email collection tools – all are either difficult or unavailable.
In the long-term, it affects your versatility, functionality, and, of course, your brand. In the short term, it can certainly add/take away a lot of headaches. That said, just like choosing a physical house or office, there is no such thing as an absolute “best” or “top” choice. There’s only the right choice relative to your goals, experience, and circumstances.
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