Larger enterprises can hire an agency or full-time staff member to run their social media accounts, but small businesses often have to handle their own social media marketing. With so many responsibilities, business owners are often too busy, overwhelmed or undereducated about the importance of a social media presence to spend time developing and implementing a great social media strategy. As a social media consultant, you can help small businesses determine the best tactics, posting schedules and content for their target audience. As their follower count grows, so will your business.
Free Training Across The Web – Believe it or not, most of the training I’ve received over the years are sources I’ve found for free all over the web. I’ve shared a LOT of that info with you on this very website through my nearly 500 blog posts (to date). However, you should also check out sources such as YouTube. It’s true, places such as YouTube are filled with scammers and spammers, but mixed within those are some gems. For example, you can look up keynote speeches on affiliate marketing from various conferences, such as Affiliate Summit speakers. Using free content from around the web is hard to sort out and make sense of, so it’s best to use a service like Wealthy Affiliate because you are able to learn the things you need to learn, in the order you need to learn them, without all the distractions. However, as you progress, you may need to learn something specific, at which point you can go to free sources across the web to learn as you need it.
If you add up all the services you get, the premium membership is a steal. For example, you’ll notice they include unlimited keyword research with a membership. Other paid keyword research tools sell for $49 or more just by themselves. Add in website hosting, and there’s another $10 / mo. Add on the website security package, and there’s another $10 per month (I’ve paid as much as $29 / mo just for website security). Just based on those things alone, Wealthy Affiliate is a great deal with all of the resources and tools you need in one convenient place. Not to mention all of the training, tutorials, and support that is included with the membership.