Display. Just as in any retail operation, the way you display your wares will greatly impact your sales. Produce should be placed underneath a cover to protect it from the sun, but be sure to allow at least seven feet of head room. Display your prices prominently, and clearly identify the things that make your product special. Personalize your stand with signs to inform your customers.
Content is King – The more successful websites had content that was around 1,000 words per post. Google identifies this as better content and it’ll help your search rankings. It can’t just be gibberish though, it helps if you break up the content into 6-8 different sections so it’s easy for the user to navigate while still being lengthy. I used to think 300 words was good and 500 was above and beyond. I’ll likely spend even more time on articles and aim for around 1,000 words per article like my most popular article “Robinhood App Review” at 1,500 words.
As mentioned in step one, you need to have your website or blog set up and running before you sign up for Amazon Associates. You must provide the URL to your website during registration, so get your WordPress website or other site set up before applying. You can include up to 50 different affiliate sites under one account. Plus, if you develop mobile apps like a mobile deal finder or how-to app, you can include those in your affiliate marketing plan too.

This is a little delayed on the uptake but I recently created an affiliate marketing site with a service model (personal stylist kind of like Stitch Fix but only using Amazon items so I don’t have any inventory). Right now it’s free(!) and ultimately will be significantly under the price point of Stitch Fix, Le Tote, others in terms of both fees plus there won’t be any apparel markup. It will be smaller scale as well and without a lot of the overhead. The operations have been a little tough but I’m starting to make money. I haven’t done much marketing yet but am learning as I go (I’m a data scientist by trade). Check it out! http://www.dressjungle.com . And I’d definitely love a callout 🙂
Building trust with your audience is paramount in affiliate marketing, and the quickest way to lose trust is to recommend products either you haven’t used before or that aren’t a good fit for your audience. Also make sure you never tell anyone to directly buy a product, you are simply recommending the product. The more helpful you are and the more you make quality recommendations, the more likely your web visitors will come back for your expertise. 

Cookie stuffing involves placing an affiliate tracking cookie on a website visitor's computer without their knowledge, which will then generate revenue for the person doing the cookie stuffing. This not only generates fraudulent affiliate sales but also has the potential to overwrite other affiliates' cookies, essentially stealing their legitimately earned commissions.
Part-time travel blogger Shawna Newman, who runs Active Weekender, agrees. “Simple in-text links are still the best for any blogger, but for advanced display needs, the AAWP plug-in integrates with the Amazon Associates API [application programming interface] and makes it easy to display product images and prices in a way that keeps you compliant with Amazon.”
Photographs. Because your customers won’t be able to touch or hold your items, you need to give them as much of a visual feel for the products as you can. You’ll do it with photographs – but not just any photos. They have to be pleasing to the eye and make the item look fantastic. You’ll have to learn the art of photography, and if you can’t get the hang of it, you’ll have to hire someone to do it for you. Yes, it’s that important.
Selection. One of the keys to success on Etsy is selection, according to industry insiders. In fact, the goal of most serious shop owners is to have at least 200 items for sale. If you’re creating all of those items yourself, that’s a pretty big time commitment. But the more options you give to your customers, the higher the chances that you’ll make a sale.
There is serious competition in the affiliate marketing sphere. You’ll want to make sure you stay on top of any new trends to ensure you remain competitive. Additionally, you’ll likely be able to benefit from at least a few of the new marketing techniques that are constantly being created. Be sure you’re keeping up to date on all these new strategies to guarantee that your conversion rates, and therefore revenue, will be as high as possible.
Set up a website. Professional or business websites can also use the Affiliate program. However, they are best used with people who do not sell similar products on their website, since Amazon's marketplace can drive business away. If you have a website promoting different products, a club, a non-profit or a service, then you can recommend quality products on your site and make money doing it.
Your Deals. In addition to establishing a per-class price, also offer packages to entice people to sign up for more than one class. For example, if you intend to host classes on making soap, offer the classes individually, as well as in a group. Someone could take a class learning how to use fresh flowers in homemade soap, or they could buy a bundle that teaches them how to use those, fresh herbs, and plastic toys for kid’s soap. However you decide to price your classes, remember that the buyer will want to feel like they’re getting a lot for their money. If you can provide that in a fun atmosphere, they’ll likely be back time and time again – and they’ll bring friends.
Video is growing like crazy. And more and more people are looking for professional help cutting their raw footage into viral-worthy content. If you have the right software and a bit of skill, you can easily make money online as a video editor. Check out these article of Fstoppers on how to become an online video editor and then look for relevant jobs on Mandy.com, Creative Cow Job Search, or ProductionHub.
Video is growing like crazy. And more and more people are looking for professional help cutting their raw footage into viral-worthy content. If you have the right software and a bit of skill, you can easily make money online as a video editor. Check out these article of Fstoppers on how to become an online video editor and then look for relevant jobs on Mandy.com, Creative Cow Job Search, or ProductionHub.
Some advertisers offer multi-tier programs that distribute commission into a hierarchical referral network of sign-ups and sub-partners. In practical terms, publisher "A" signs up to the program with an advertiser and gets rewarded for the agreed activity conducted by a referred visitor. If publisher "A" attracts publishers "B" and "C" to sign up for the same program using his sign-up code, all future activities performed by publishers "B" and "C" will result in additional commission (at a lower rate) for publisher "A".

Formaro also publishes other types of content that appeal to the shopping side of her how-to audience. “You can also do product reviews or write gift guides on creative content websites, and these can be very effective — even more so than just linking to supplies within a how-to post,” says Formaro. “Keep in mind that people are most likely not in the shopping mindset when they arrive at your blog to get a recipe or how-to instructions. But, if they come to a gift guide or product review, the mindset is definitely shopping-oriented.”


As someone who's been immersed in a number of online industries for quite some time, I know a thing or two about what it takes to succeed in this arena. However, just like you, I started at ground zero with little knowledge, but a great deal of passion. What I learned along the way were some invaluable lessons from failure that hurt at the time, but helped immensely in the grand scheme of things.
Select product lines with mass consumer demand that you enjoy or have some expertise in, but be sure the niche is narrow enough to be distinctive. These niches could be bands from your city, left-handed guitarists, music for line dancing or salsa, books written by authors from a certain religion, or arts and crafts resources such as beading, knitting, or pottery.

The Market Health Affiliate Program allows you to market and promote the world’s leading health and beauty offers online. We offer the highest paying affiliate program and best tracking software in our industry. If you have a web site and are interested in making money off the explosive sales in the health and beauty industry, then MarketHealth.com is perfect for you. Offers include products in the health, beauty, supplement, weight loss, and skin care industries.
The Amazon Associates program allows you to generate revenue by placing links to Amazon products on your personal website. Each time someone purchases a product by clicking on a link from your website, Amazon will give you a small commission. With a few quick tips, you can easily apply to become an Amazon Associate so that you can start generating revenue from your personal website.
The problem with affiliate marketing, like many other home business options, are the so-called gurus and get-rich-quick programs that suggest affiliate marketing can be done fast and with little effort. Odds are you've read claims of affiliate marketing programs that say you can make hundreds of thousands of dollars a month doing almost nothing ("Three clicks to rich!"). Or, they suggest you can set up your affiliate site, and then forget it, except to check your bank deposits.
Perhaps you’re raising kids and you’re committed to not using daycare. Maybe you’re a little older and can’t commit to a full-time job. Or you might be injured or disabled, making it difficult for you to leave your home each day. Whatever your reason is, if you’re stuck at home most of the day, you’ve probably thought about the income you could be making by taking a work-from-home job or running your own business.
eBay: eBay is one of the most popular websites in the world, period. That means it’s a great way to attract lots of eyeballs to your unwanted items, fast. Initially designed as an auction site for DIY sellers, it’s now primarily a venue for fixed-price (though often heavily discounted) sales by professional merchants. Still, as long as you include high-quality photographs and thorough descriptions in your product listings, you can likely break through the noise. eBay’s fee schedule is complex, but as a general rule, expect to lose 10% of your final selling price to the site’s commission.
Education occurs most often in "real life" by becoming involved and learning the details as time progresses. Although there are several books on the topic, some so-called "how-to" or "silver bullet" books instruct readers to manipulate holes in the Google algorithm, which can quickly become out of date,[41] or suggest strategies no longer endorsed or permitted by advertisers.[42]

This isn’t to scare you off. I simply want you to know that this guide is going to focus solely on ways to make real, sustainable extra income online. Not just a few bucks. I want to share all the mistakes I've made that got me to where I am now so that you don’t have to go through them, and can build a successful online source of income for yourself.


It is important to note, however, that StudioPress is now a subsidiary of WPEngine which is the company that actually does the web hosting on which StudioPress’s Genesis framework runs. The affiliate program only works with choosing the StudioPress framework and themes, not the actual hosting on WPEngine. WPEngine has a separate affiliate program for its hosting services, which yes, is a bit confusing.

If you’ve got experience and expertise in a specific area of business, there are hundreds if not thousands of business owners who would love to jump on a phone call and pick your brain. This can be an easy way to make extra money online and to hone your skills to use in your consulting or freelance business. Sites like Clarity.fm let you create a profile where entrepreneurs and business owners can pre-pay to book a phone call with you for a set amount of time. Whether you’re an expert in raising money for startups, building apps, or running a restaurant, you can make extra money selling a few minutes of your time to people in need.


Become a Freelance Writer. Another way to make money from home is to write online. There are a lot of work opportunities for freelance writers on the net. Many companies today rely on internet marketing and writers who can do SEO and web content for their websites. You can also blog for a living and earn from advertisers or blog for someone else and get paid a steady income each month. Online writers can also write news, e-books or act as ghost writers for their clients.
Shopify is probably the most popular e-commerce solutions provider out there, but because there are so many products and options, newcomers can easily get confused. If you believe your audience has products to sell and could benefit from Shopify’s products and are able to elucidate the benefits of signing up for Shopify, you can definitely earn some big money with their affiliate program.
File-Sharing: Web sites that host directories of music, movies, games and other software. Users upload content to file-hosting sites and then post descriptions of the material and their download links on directory sites. Uploaders are paid by the file-hosting sites based on the number of times their files are downloaded. The file-hosting sites sell premium download access to the files to the general public. The websites that host the directory services sell advertising and do not host the files themselves.
There’s plenty of work and clients to be found. If you know where to look. To start, you need to know if there is enough demand for your skill to make it worth the effort to go out looking for work. Start by searching for freelance postings on sites like Flexjobs, SolidGigs, Contena, greatcontent or one of the dozens of other skill-specific freelance job boards.

In the past, large affiliates were the mainstay, as catch-all coupon and media sites gave traffic to hundreds or thousands of advertisers. This is not so much the case anymore. With consumers using long-tail keywords and searching for very specific products and services, influencers can leverage their hyper-focused niche for affiliate marketing success. Influencers may not send advertisers huge amounts of traffic, but the audience they do send is credible, targeted, and has higher conversion rates. 
Leadpages claims that its affiliate program is not exclusively for affiliate marketers, which is true, but the narrow focus of this niche means that only professionals affiliate marketers will ever be able to earn significant income from the program. Leadpages’s affiliate program does offer quite a lot of different options (webinars, videos, blog posts, free marketing courses, etc.) to send referrals to, which can lead to higher conversion rates if done correctly.
If you’re a skilled worker in a specific niche, like marketing, design, or software development, there are specialty marketplaces that cater just to you. These are amazing places to make money online as you know that the people visiting them are looking specifically for the skills you have. Check out places like 99Designs or Dribbble for designers, Cloudpeeps for marketing and SEO professionals, and TopTal, Crew, or Gigster for high-level software developers. Once you've built up your development skills, you can begin building a brand for yourself as a higher-value consultant and start charging brands for larger projects like implementing an entire WordPress security overhaul or migrating a website from http to https.

Flexoffers is another huge affiliate marketing network. They pay you (the affiliate) a lot faster than others in the industry. It has more than 10 years of experience in the field. While they do not offer anything that is neither groundbreaking nor revolutionary, they do provide a solid array of tools and features that will surely aid you in your campaigns. In addition to the fast payouts, Flexoffers lets you choose from thousands of affiliate programs to promote, offers various content delivery formats, and more.


Education occurs most often in "real life" by becoming involved and learning the details as time progresses. Although there are several books on the topic, some so-called "how-to" or "silver bullet" books instruct readers to manipulate holes in the Google algorithm, which can quickly become out of date,[41] or suggest strategies no longer endorsed or permitted by advertisers.[42]
(Amazon) my order has not been received, the order was placed on June 26,2018 and it was supposed to arrive on June 30,2018. My problem is as on my amazon account shows that my order has been delivered, but it's not like that. I wrote a message to customer service Amazon to which I was responded with indifference from a consultant service, that my order has been delivered. The order was not delivered to my address,there is definitely a mistake from the courier.the courier delivered the command to the wrong address. and I also lost money and I didn't get the order!they said they would not refund money,I'm annoyed and disappointed by the Amazon company! be careful when ordered from them!

Have an extra room in the house? Try renting it out on Airbnb.com. According to Smart Asset, you can pay up to 81% of your rent by listing one room in a two-bedroom home. If you're really looking to ring in the cash, renting out a private home or apartment is the way to go. According to Smart Asset's findings, rates for full apartments are significantly higher than those for just rooms, with annual profits ranging from $15,000 to $31,000 for a two-bedroom apartment.
Etsy is the most popular online marketplace for handmade goods and crafts. From bracelets to phone cases, rings, furniture, and more, Etsy is perfect for anyone who is creative and wants to sell their handmade creations. As long as you have the space, this can make for one of the best ways to make money online that can be started with a very limited investment. Consider these 5 steps to starting an Etsy store, from Handmadeology.
If you love to travel and find yourself randomly searching for airfare sales or browsing Lonely Planet, why not carve out a niche for yourself as a private travel agent? My friend, Mark Jackson did just that, making extra money online with his travel consulting side business. Start with word of mouth recommendations from friends who know they can count on you for the cheapest flights, and then move on and create a Facebook or LinkedIn group to invite people who want to stay on top of the latest deals. Eventually you could spin this into a full-time consultancy teaching people how to make their dream trip a reality.
An influencer is an individual who holds the power to impact the purchasing decisions of a large segment of the population. This person is in a great position to benefit from affiliate marketing. They already boast an impressive following, so it’s easy for them to direct consumers to the seller’s products through social media posts, blogs, and other interactions with their followers. The influencers then receive a share of the profits they helped to create.
By quite a large margin Amazon has the largest affiliate marketing program out there, with products from more than 1.5 million sellers. Amazon has the most easy-to-use technology of all the affiliate programs I will be reviewing today. Beginners to affiliate marketing with even the most limited technical expertise will have no problems in getting up and running with the Amazon associates program, while more experienced marketers can create custom tools and websites with the APIs and advanced implementations available to them. The great thing about Amazon is that anything from kids toys to laptops can generate sales if they are purchased through any Amazon affiliate link.
Affiliates discussed the issues in Internet forums and began to organize their efforts. They believed that the best way to address the problem was to discourage merchants from advertising via adware. Merchants that were either indifferent to or supportive of adware were exposed by affiliates, thus damaging those merchants' reputations and tarnishing their affiliate marketing efforts. Many affiliates either terminated the use of such merchants or switched to a competitor's affiliate program. Eventually, affiliate networks were also forced by merchants and affiliates to take a stand and ban certain adware publishers from their network. The result was Code of Conduct by Commission Junction/beFree and Performics,[35] LinkShare's Anti-Predatory Advertising Addendum,[36] and ShareASale's complete ban of software applications as a medium for affiliates to promote advertiser offers.[37] Regardless of the progress made, adware continues to be an issue, as demonstrated by the class action lawsuit against ValueClick and its daughter company Commission Junction filed on April 20, 2007.[38]
As a blogger (I write about digital marketing), I’ve always been more drawn to in-house affiliate programs. Recently, I got into squirrly’s program (they got me with the 70% in commissions out of all sales, I have to admit it). But with all the new stuff I learned from this post, I’m seriously considering expanding. Thanks a lot for the useful tips.
How many email newsletters are you bombarded with every single day? There’s a reason for that. Marketing to an actively interested group of email subscribers is one of the best ways to make money online. There have even been million-dollar businesses built from simple email newsletters like TheSkimm, or Mister Spoils. Each newsletter targets a specific type of user with interesting, daily content, while also partnering with relevant companies and affiliates to bring in extra money. If this seems daunting, it’s not. Tools like MailChimp, ConvertKit, HubSpot and AWeber make it easier than ever to get started with email marketing. And another great option to consider (with the largest free plan available) is SendPulse, with their ability to send up to 15,000 emails per month to 2,500 subscribers, and then affordable plans starting at under $10/month as you grow from there.
Clearly, there's a lot of demand on Amazon, and if any product is going to sell, it's going to sell well on Amazon. But the goal here is to source the right products that will easily sell at the world's largest online retailer. Generally, products between $10 and $50 sell very well here. Just be sure to do the right market research before jumping on this bandwagon.
In this video, I explain why Amazon Affiliate Marketing is best for beginners, and how to get into the industry. The reason why I love this program so much is because it has much lower competition overall, and you don't have to "sell" people on things. Amazon's powerhouse strategy does all the lifting for you. I also reveal some tips you can use to increase your conversion rates with your affiliate websites.
Formaro also publishes other types of content that appeal to the shopping side of her how-to audience. “You can also do product reviews or write gift guides on creative content websites, and these can be very effective — even more so than just linking to supplies within a how-to post,” says Formaro. “Keep in mind that people are most likely not in the shopping mindset when they arrive at your blog to get a recipe or how-to instructions. But, if they come to a gift guide or product review, the mindset is definitely shopping-oriented.”
Best Forex Partners (BFP) was established in 2011 by a group of international financiers and global online marketing professionals who saw a need to change the nature of affiliate marketing for the better.  In a few short years they combined their over 60 years of combined financial and marketing experience to create a new way to affiliate market and have never looked back!
With drop shipping, you’re effectively partnering with a manufacturer or wholesaler to sell their products. This way, you don’t pay upfront costs to buy inventory, aren’t sitting on unsold items taking up expensive warehouse space, and don’t have to deal with shipping the products yourself. You simply create your site, fill it with drop shippable products, and drive in customers, with almost everything else done for you.
Best Forex Partners (BFP) was established in 2011 by a group of international financiers and global online marketing professionals who saw a need to change the nature of affiliate marketing for the better.  In a few short years they combined their over 60 years of combined financial and marketing experience to create a new way to affiliate market and have never looked back!
A couple days went by and I received a response saying our business justification for access to the Product API is not valid. So they would not give us access to this feature, and they are deactivating our Amazon Associate account. Since these are two separate issues and access to the Product API shouldn't have any impact on our associate account I attempted to reach out to get details. So far, we have reached out more than half a dozen times requesting reinstating our account or justification as to why the account itself has been deactivated, to no avail. Days after each time reaching out we have received the same copy and paste generic response above. Frustrating and just plain terrible customer service!
The difference between a good company and a bad one is the way they treat their employees and affiliates! I have sent about a few 100,000$ in sales. However Amazons terms of service is designed to make you fail! No matter how loyal you are to them, they will shut you down and keep your money. I called everyday to make sure I was in compliance, I was told yes! I would also ask the same question to different representatives and get a differnt answer, it was literally how the person on the other line interprets the Terms of sevice. I was shut down anyway resulting in a loss of over 8k! According to the TOS they can delete you and keep your earnings With or Without cause! Apparently they think people just do this as a hobby! Not the case. Im a mom of 4. I took a huge blow. Do not work with amazon because your loyalty to them will not matter. They must get FREE advertising from affiliates whom they just shutdown after a while and keep their money also! Stay far away! Their terms of service was designed to make you fail!

Some merchants run their own (in-house) affiliate programs using dedicated software, while others use third-party intermediaries to track traffic or sales that are referred from affiliates. There are two different types of affiliate management methods used by merchants: standalone software or hosted services, typically called affiliate networks. Payouts to affiliates or publishers can be made by the networks on behalf of the merchant, by the network, consolidated across all merchants where the publisher has a relationship with and earned commissions or directly by the merchant itself.


The Market Health Affiliate Program allows you to market and promote the world’s leading health and beauty offers online. We offer the highest paying affiliate program and best tracking software in our industry. If you have a web site and are interested in making money off the explosive sales in the health and beauty industry, then MarketHealth.com is perfect for you. Offers include products in the health, beauty, supplement, weight loss, and skin care industries.
Furthermore, carefully consider your likely attendees, and what schedule would be attractive to them. For example, if you’re planning on teaching a tutoring class, you obviously couldn’t schedule it during school hours. Likewise, a class aimed at mothers of young children will either have to include babysitting services or be scheduled at night, when they’re more likely to have help with the kids. Find the delicate balance of times that fit your prospective students’ schedules as well as your own.
Getaround is the sharing economy's answer to rental agencies. The company allows you to rent out your car on an hourly or daily basis, starting at $5 an hour. Depending on your vehicle's market value, you set the price per hour, and Getaround takes a 40% cut to cover 24/7 roadside assistance and driver insurance. According to the Getaround, earning potential for renting your car when you're not using it is up to $1,000 a year.
6. IZEA – IZEA works in addition to a blog or on its own. You get paid to blog, tweet, take photos and take videos. The pay is mostly based on your following, so if you want to make money with your tweets, you’ll need to grow you Twitter following.  Likewise, if you want to make money with blogs, you’ll need substantial blog traffic (more on blogging below).
Should you guest blog, use the opportunity to lead users back to your site and capture emails, says Widmer. One way to do so is to use a “call to action” -- where you offer the reader something of value, such as a free how-to eBook or a must-have checklist -- that the user can get or download by going back to your website and providing an email address.  
Products are now put in a category. The commission will be based on the category each product has been placed in whether or not the category is correct. For instance, I had a sale for a child riding toy tractor. Instead of it being in toys category which would have only earned me 3%, it was actually placed in lawn and garden category which I then actually earned 8% instead.
StudioPress is a WordPress hosting service and framework that is designed to make setting up and running a WordPress site much simpler and easier. StudioPress comes with its own unique themes and SEO tools, collectively known as the “Genesis framework.”. Their affiliate program is solely for referrals to pay for a StudioPress framework account or buying a StudioPress theme. Previously, the affiliate program also included web hosting, but this is now managed separately by StudioPress’s owner, WPEngine.
Food. The second word in “Bed and Breakfast” is just as important as the first. Some B&Bs have tried to serve their guests muffins, juice, and coffee in the mornings, but the most successful hosts understand that the breakfast they serve will make a lasting impression on their guests. You can get creative and serve the type of breakfast traditional for the area that you’re in. For instance, if your home is located in the South, then eggs, grits, and biscuits may go over well, while Southwest guests may appreciate a traditional Tex-Mex meal. Whatever you decide, make it memorable and make sure that your guests feel welcome and appreciated. Make it memorable, and they’ll spread the word for you.
As long as there is still the written word, there will always be editors. Freelance editing and proofreading not only pays a decent hourly wage, it also gives you the chance to read about potentially interesting topics too. What's more, pursuing freelance writing & editing as a business idea can afford you a lifestyle that lets you travel the world as a digital nomad. You can find lots of job postings from companies and individuals in need of writing, proofreading, and editing services on Contena, which makes this a high-demand opportunity to make money online.
Socialize. Especially when you’re getting started, you need to establish contacts who are already immersed in the business. They can act as mentors, keep you up to date on industry changes, and even help you land your first or subsequent job. Look for the local chapter of the Association for Healthcare Documentation Integrity (AHDI) in your area and join.
Krista Fabregas is a staff writer at Fit Small Business and editor of the Ecommerce Section. Krista launched her first ecommerce site in 2001, and soon grew to operate two niche B2B and B2C sites, a 10K square foot warehouse, and staff of nine. Combined, her sites sold more than $1.5M annually for several years. Krista now shares her hands-on experience with others looking to expand into online sales. When not helping small business owners launch and grow efficient ecommerce operations, Krista enjoys writing fiction and nonfiction and riding horses and motorcycles in her hometown of Houston.
You can promote Amazon products as part of your other business offerings to create an additional income stream. Whether you sell a product or service, chances are their are products and services your customers and clients can benefit from sold on Amazon. For example, if you're a business coach that has found increased productivity with a Bullet Journal, you can promote dotted-page notebooks.
John Holloway uses Amazon affiliate links exclusively on his Guitar Lessons website. He advises beginning bloggers to “try different things and see what works best. Some best practices to start with are image links, in-text links and even product comparison tables with links,” says Holloway. “Just make sure that the linking is natural and not overdone or you run the risk of driving visitors away.”
Also known as a publisher, the affiliate can be either an individual or a company that markets the seller’s product in an appealing way to potential consumers. In other words, the affiliate promotes the product to persuade consumers that it is valuable or beneficial to them and convince them to purchase the product. If the consumer does end up buying the product, the affiliate receives a portion of the revenue made.
Get market validation from potential customers who aren’t in your social circle. Some entrepreneurs use the “will they pull out their wallet” test before investing money in a business. Callinan, who’d come up with a prototype for an individual beer bottle cooler, ran a crowdfunding campaign on Fundable to gauge pre-orders for his product. His campaign raised nearly $14,000, 280 percent of his $5,000 goal.
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